Divine punishment for rejection of truth

أَهُمْ خَيْرٌ أَمْ قَوْمُ تُبَّعٍ وَٱلَّذِينَ مِن قَبْلِهِمْ ۚ أَهْلَكْنَـٰهُمْ ۖ إِنَّهُمْ كَانُوا۟ مُجْرِمِينَ

Are they better or the people of Tubbaʿ and those before them? We destroyed them, [for] indeed, they were criminals.